I listen to a lot of podcasts. A lot. I listen to them in the shower, in the car, while working, when I’m cleaning, and even while I’m at the grocery store. Basically all the times that most people listen to music, I’m usually listening to a podcast. It’s the best way to soak up knowledge while doing tasks that don’t require much more of your brain power. If you’re not listening to podcasts, you’re seriously missing out. There is a podcast on every subject matter, but the list below is what I consider the best business and digital marketing podcasts out there.
Marketing School with Neil Patel & Eric Siu – These guys know their stuff. All of the episodes are quick listens (10 min or less) and focus on all things digital marketing. They talk about SEO, Facebook and Google ads, social media trends, and building email lists. If you don’t have a ton of time to dedicate to podcasts, this should be your #1.
Social Media Marketing Talk Show – This podcast is a gold mine of information on social media trends. If you’re in this business, you must be listening in. They discuss trends and insights and provide a ton of forecasting on the growth of specific platforms. Another topic they always cover is current social media platform updates and how to implement them into your current digital strategy.
The Science of Social Media by Buffer – This podcast is produced by the people behind Buffer, the social media scheduling tool. It’s another short 15-minute or so podcast that covers social media insights, experimentation, and inspiration. This one is my favorite for its tips & tricks.
Online Marketing Made Easy with Amy Porterfield – Amy’s podcast is centered around building an online business. She discusses building your email list, creating online courses and guides, and automating your business. While this one may not appeal to everyone because it’s pretty specific, she does give some great insight on scaling an online business.
Perpetual Traffic Podcast – This podcast has a heavy focus on paid traffic, scaling your business, and targeting the right audiences with ads. You’ll learn about email funnels, landing pages, Facebook ads, and blog traffic. I find myself skipping over about half of these if they don’t apply to my business, but every now and then there’s a gem that’s so worth subscribing.
Social Media Marketing with Michael Stelzner – Stelzner is also behind Social Media Examiner, and, like you’d imagine, his podcast focuses primarily on social media marketing. In addition to tips, the podcast includes interviews and success stories.
Optimal Business Daily – When I say this one is quick, I’m not joking. Always 10 minutes or less. What I like about this one (besides it being super dosable), is that you get direct quotes from blog posts about entrepreneurship, side hustles, freelancing, and startups. Another great one for a short attention span.
How I Built This with Guy Raz – You don’t have to be a business owner to enjoy this one. This NPR podcast interviews the entrepreneurs behind some of the most successful companies. Some of my favorite episodes are Canva, Whole Foods, RXBar, Wayfair, and Clif Bar.
Copyblogger – I do a ton of writing, so I enjoy this one more than most people would. They’re pretty quick episodes that focus on copywriting, email marketing, and content. If you want to learn how to make words work for you, here you go.
Honorable Mentions / Can’t Not Include These
If you want to feel like you just got your ass kicked by audio, these guys are for you. They’re loud, they’re aggressive, and they’re confident. Their egos are on absolute fire. They’re not for everyone, but they’re worth noting on this list.
Gary Vaynerchuk – Gary Vee is such an industry leader that you should at least listen to some of his shows. In my honest opinion, he can be obnoxious and flat out annoying. He has great books though! I prefer reading his books much more.
The Cardone Zone – This fella is probably the buffest 60-year old I’ve ever seen. He’s in the real estate business and loves to talk talk talk about it. What sets him apart from Gary Vee is that he’s so crazy it’s pretty amusing. I also like how proud he seems to be of his wife and children.
Ed Mylett Show – I first discovered Ed Mylett on one of my overall favorite podcasts, The Skinny Confidential. This man wants you to seize the freakin’ day. Sometimes he’s incredibly humble, sometimes he’s bragging about his jet. You just never know. But if you need instant motivation, have a listen.
It’s quite a list, isn’t it? I recommend subscribing to all the ones you think you’d enjoy and listen to a few different recent episodes. Then listen to some more as new ones come in. By then you’ll have a good idea of who you enjoy listening to, who you can actually tolerate, and who has the most tips relevant to your business.
Got any recs? Tell me your favorites below!